Archive for Essay
Is it Ethical for Marketers to Generalise?
Posted On: August 08, 2016
Is it ethical for marketers to generalise in order to perform market segmentation? Is generalising ethical at all, [...]
Should Marketing be Illegal… and What If?
Posted On: July 22, 2016
If marketing is so bad then shouldn't it be made illegal? We decided to explore this question because [...]