Market your Business with Pokémon Go – But get in Quick!

Lure Pokémon and people to your brick-and-mortar store by getting in on the Pokémon Go craze right now. Integrate it into your next marketing campaign before the craze dies out. Also, we discuss the future of this app and of some groundbreaking marketing concepts that it uses.

Fifteen Seconds of Fame

Andy Warhol lived in a different generation and related to a different time … he spoke of everyone wanting their 15 minutes of fame. Well now, with the Internet, time has taken on a whole new meaning. Welcome to the 15 seconds of fame! That elusive viral video that spreads like wildfire and captures the hearts and minds of a global market. Read more as our Sydney correspondent Taylor looks at the most elusive viral post.